Turn your newsletterinto a business you cangrow, scale and monetise.
I help writers, creators and indie hackers build profitable newsletter businesses around their expertise, audience and goals.
01 / Why build
Why should you build a newsletter business?
A newsletter can become a standalone business built around your expertise, audience and ideas. The goal goes beyond collecting subscribers. It gives you ownership, leverage and control over how you work.
No chasing.
No sales calls.
Own your audience.
Build around your expertise.
Time-rich lifestyle.
02 / Programme
Build your newsletter business in 30 days.
A focused 30-day programme to help you build the foundations, create a content system, grow your audience and turn your newsletter into a business.
Newsletter foundations and positioning
- Newsletter fundamentals
- Audience and niche
- Newsletter positioning
- USP and newsletter promise
- Understanding your reader's needs
- Newsletter structure and format
- Publishing frequency
- Defining your newsletter's North Star
A clearly positioned newsletter with a strong foundation to build on.
03 / Included
What's included
High-touch guidance, direct access and a strategy built around your business.
4 private 1:1 coaching calls
One call every week, focused entirely on your newsletter and business.
30 days of 12*6 support
Direct support throughout the programme between calls.
Personalised strategy
Everything is tailored to your newsletter, audience and goals.
Community access
Ask questions, share ideas, send drafts and get personalised feedback between calls.
04 / Transformation
By the end of 30 days, you'll have:
- 01
A clearly defined niche and audience
- 02
Strong newsletter positioning
- 03
A clear newsletter promise
- 04
A repeatable content strategy
- 05
A bank of content ideas
- 06
A personalised growth strategy
- 07
A monetisation plan
- 08
A 90-day execution roadmap
05 / The journey
Your 30-day journey
Foundations
Content
Growth
Monetisation
Standalone newsletter business
06 / Client proof
What clients have built




07 / FAQ
Frequently asked questions
08 / Start building
Build the newsletter business you've been thinking about.
Build your foundation. Grow your audience. Create leverage. Monetise your expertise.
Book a coaching call